Story
Sustainably grown and harvested in California, the Misfits & Mavens lineup source grapes from across the state, with a focus on growing regions that produce the very best Cabernet Sauvignon, Sauvignon Blanc and Pinot Noir. Recognizing the evolving tastes of today's consumer, these wines are produced with a lighter approach and food-friendly tasting profile, offering an easy-going, sophisticated wine style.
As a winery that has garnered success from marching to the beat of their own drum, Misfits & Mavens was inspired by the inclusive community of Michael David Winery, uniting the seasoned wine connoisseur and novice drinker together through great wine. With a tagline that encapsulates the spirit, "Wine for all + all for wine," Misfits & Mavens invites all to experience the wild world dreamt up by Michael David Winery.
Misfits & Mavens is not just a new wine brand, it's an embodiment of inclusivity and embracing your true self, all while coming together, one glass at a time. Crafted with a balance of approachability and sophistication, Misfits & Mavens invites all consumers with its accessible price point, while still keeping high-quality wine in bottle.
At first glance, the Misfits & Mavens labels feature a French classical custom illustration but with a closer look, you'll step into an eclectic land of edge and whimsy featuring Misfit and Maven characters, alike. Showcasing a vibrant color palate unique to each varietal, these labels are designed to invite the curious and fun-loving to dive a little deeper.
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